Maru/Blue Announces Exclusive Cannabis Community
Connect directly with cannabis consumers and potential users in the U.S. and Canada
Toronto, Ontario – (October 9, 2018) - Today, Maru/Blue—a premium quality data services firm—announces the launch of its exclusive Cannabis Community. “With Canada poised to make cannabis legal October 17, and it being legal in 9 states, as well as the District of Columbia, interest in connecting with cannabis consumers has never been higher,” said Maru/Blue Managing Director, Rob Berger. “That’s why we are so excited to announce our exclusive new Cannabis Community.”
Cannabis Community members from across the U.S. and Canada have been extensively profiled on their cannabis consumption and consumption intentions. Additionally, they are profiled on how they consume and wish to consume, including smoking, vaping, edibles and beverages.
“We also have all of the deep profiling information typically available on our Springboard America and Maru Voice Canada communities,” said Berger. “There is no need for guesswork or asking unnecessary screening and demographic questions. This creates a better respondent experience and more room for asking questions that really matter,” he explained.
The Cannabis Community can be used for quantitative and qualitative research, including mobile missions and video interviewing. Access to the Cannabis Community is available on an ad hoc basis, as well as for ongoing assignments.
“This Maru/Blue offers is yet another example of our commitment to providing access to well profiled, known respondents,” said Maru Group CEO Ged Parton.
Maru/Blue is a premium quality data services firm that provides reliable global data connections for brands, agencies, and market research. We create value for our clients by connecting them with expertly profiled known respondents. The result? Reliable, reproducible insights. We deliver instant access to the general population, specific markets, and your or your competitor’s customers.
We began disrupting the market community industry in 2000. Our market communities broke new ground, adding depth and richness to clients’ understanding of what motivates their customers and shapes their markets. Now, as part of the Maru Group, we continue to provide reliable global data connections for agencies, brands, and market research firms.
Springboard America, and Maru Voice Canada, established more than a decade ago, are a testament to our commitment and depth of engagement. More recently we developed the Maru Voice Business Canada and Springboard America Business Forum, both an excellent source for business to business research. Maru/Blue also recently announced the launch of its exclusive Qualitative Community and acquisition of Hispanic panel Tú Cuentas.